General Sales, Merchandising, and Related Marketing Operations at Virginia Union University
VA · Bachelor's Degree · CIP 52.18
Executive Summary
Graduates with a General Sales, Merchandising, and Related Marketing Operations degree from Virginia Union University earn a median salary of $46,435 within five years of graduation. Adjusted for the cost of living in VA, this represents a national purchasing power equivalent of $45,302. The degree typically pays for itself in 14.5 years.
Quick Insights
How this degree looks at a glance
A fast read on salary range, break-even speed, living-cost impact, and where bachelor's graduates from this school usually land.
Salary Ranges
Starting Range
$35,158
Typical Career
$46,435
Top Performers
$66,251
Estimated break-even: 14.5 years.
Debt-to-Income Check
$310
Estimated comfortable monthly loan payment
Typical monthly pay is approximately $3,870. Most students can comfortably afford about a $310 monthly loan payment with this degree.
Comparison Bench
This degree earns 1.2x more than the average US high school graduate and 0.6x more than the average college graduate.
Purchasing Power Context
A dollar in Virginia buys what costs $1.03 nationally.
Industry Breadcrumbs
Top industries for bachelor's graduates from this school: Health Care & Social Assistance, Educational Services, Public Administration.
Where Bachelor's Graduates from This School Work
Institution-wide industry mix for bachelor's graduates, 5 years after graduation. This is not major-specific. Source: Census PSEO Flows.
5-Year Median Salary — National Purchasing Power Equivalent
$45,302
Nominal: $46,435 in Virginia (COL 102.5% of national avg) · 2.4% lower purchasing power
10-Year Earnings Curve
Break-Even Timeline
How long until cumulative earnings advantage exceeds total college investment (tuition + opportunity cost vs. entering workforce directly after high school).
Total Investment
$155,168
4yr tuition + 4yr opportunity cost
HS Graduate Baseline
$38,792/yr
BLS 2023 median, HS diploma
View Raw Data: Median Earnings by Year
| Timeframe | 25th Pct. | Median (50th) | 75th Pct. |
|---|---|---|---|
| 1 Year After Graduation | $24,318 | $32,139 | $39,614 |
| 5 Years After Graduation | $35,158 | $46,435 | $66,251 |
| 10 Years After Graduation | $41,019 | $57,208 | $75,826 |
Source: US Census Bureau Post-Secondary Employment Outcomes (PSEO), 2025 release. Earnings shown for Bachelor's degree graduates (all cohorts combined).
How We Calculate Purchasing Power
The median salary of $46,435 is reported by the US Census Bureau's Post-Secondary Employment Outcomes (PSEO) dataset for graduates working in VA, which has a cost-of-living index of 102.5% of the national average.
Formula: Adjusted Salary = Nominal × (1.0 ÷ COL Index)
= $46,435 × (1.0 ÷ 1.0250)
= $45,302 National Average equivalent.
COL index source: BLS Regional Consumer Price Index & MIT Living Wage Project, 2023. Full methodology →
Career Verdict
The top industries for graduates include Health Care & Social Assistance (22.1%), Educational Services (16.7%), and Public Administration (11.1%), indicating a diverse range of employment opportunities. The estimated break-even point for graduates compared to those with only a high school diploma is approximately 14.5 years, suggesting a moderate return on investment. Overall, while the earnings potential is promising, students should weigh the time required to recoup educational costs against their career aspirations in these sectors.
AI-assisted editorial analysis based on Census PSEO data. Fact-checked against source data.
Compare with Another School
See how the General Sales, Merchandising, and Related Marketing Operations degree at Virginia Union University stacks up against another institution side-by-side.
Data sources: US Census Bureau Post-Secondary Employment Outcomes (PSEO). Cost-of-living index: BLS Regional CPI & MIT Living Wage Project. Cost of attendance: IPEDS. For informational use only; data may be suppressed for small cohort sizes.
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