ROI Major

Public Relations, Advertising, and Applied Communication at University of Southern Indiana

IN · Bachelor's Degree · CIP 09.09

Data: 2026 release

Executive Summary

Graduates with a Public Relations, Advertising, and Applied Communication degree from University of Southern Indiana earn a median salary of $48,789 within five years of graduation. Adjusted for the cost of living in IN, this represents a national purchasing power equivalent of $53,970. The degree typically pays for itself in 12.3 years.

Quick Insights

Slow Burn / High Debt Risk

How this degree looks at a glance

A fast read on salary range, break-even speed, living-cost impact, and where bachelor's graduates from this school usually land.

Salary Ranges

Starting Range

$38,182

Typical Career

$48,789

Top Performers

$62,220

Estimated break-even: 12.3 years.

Debt-to-Income Check

$325

Estimated comfortable monthly loan payment

Typical monthly pay is approximately $4,066. Most students can comfortably afford about a $325 monthly loan payment with this degree.

Comparison Bench

This degree earns 1.3x more than the average US high school graduate and 0.6x more than the average college graduate.

Purchasing Power Context

A dollar in Indiana buys what costs $0.90 nationally.

Industry Breadcrumbs

Top industries for bachelor's graduates from this school: Health Care & Social Assistance, Educational Services, Manufacturing.

Where Bachelor's Graduates from This School Work

Health Care & Social Assistance 31.3%
Educational Services 15.8%
Manufacturing 8.9%

Institution-wide industry mix for bachelor's graduates, 5 years after graduation. This is not major-specific. Source: Census PSEO Flows.

5-Year Median Salary — National Purchasing Power Equivalent

$53,970

Nominal: $48,789 in Indiana (COL 90.4% of national avg) · 10.6% higher purchasing power

10-Year Earnings Curve

Break-Even Timeline

How long until cumulative earnings advantage exceeds total college investment (tuition + opportunity cost vs. entering workforce directly after high school).

12.3 years to break even
Graduation 15 years

Total Investment

$155,168

4yr tuition + 4yr opportunity cost

HS Graduate Baseline

$38,792/yr

BLS 2023 median, HS diploma

View Raw Data: Median Earnings by Year
Timeframe 25th Pct. Median (50th) 75th Pct.
1 Year After Graduation $26,593 $35,652 $44,711
5 Years After Graduation $38,182 $48,789 $62,220
10 Years After Graduation $44,455 $61,189 $82,708

Source: US Census Bureau Post-Secondary Employment Outcomes (PSEO), 2025 release. Earnings shown for Bachelor's degree graduates (all cohorts combined).

How We Calculate Purchasing Power

The median salary of $48,789 is reported by the US Census Bureau's Post-Secondary Employment Outcomes (PSEO) dataset for graduates working in IN, which has a cost-of-living index of 90.4% of the national average.

Formula: Adjusted Salary = Nominal × (1.0 ÷ COL Index)
= $48,789 × (1.0 ÷ 0.9040) = $53,970 National Average equivalent.

COL index source: BLS Regional Consumer Price Index & MIT Living Wage Project, 2023. Full methodology →

Career Verdict

Graduates from the Public Relations, Advertising, and Applied Communication program at the University of Southern Indiana can expect a positive earnings trajectory. The median earnings one year after graduation stand at $35,652, which increases to $48,789 after five years and reaches $61,189 a decade post-graduation. When adjusted for purchasing power, the five-year salary aligns with a national equivalent of approximately $53,970, indicating that graduates maintain a competitive edge in the job market despite regional cost-of-living differences.

The program's graduates predominantly enter sectors such as Health Care & Social Assistance (31.3%), Educational Services (15.8%), and Manufacturing (8.9%). With an estimated break-even point of about 12.3 years compared to a high-school-only pathway, the return on investment for this degree appears favorable. This suggests that pursuing a degree in this field can lead to substantial long-term financial benefits, particularly in the growing industries where graduates are employed.

AI-assisted editorial analysis based on Census PSEO data. Fact-checked against source data.

Compare with Another School

See how the Public Relations, Advertising, and Applied Communication degree at University of Southern Indiana stacks up against another institution side-by-side.

Data sources: US Census Bureau Post-Secondary Employment Outcomes (PSEO). Cost-of-living index: BLS Regional CPI & MIT Living Wage Project. Cost of attendance: IPEDS. For informational use only; data may be suppressed for small cohort sizes.

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