ROI Major

Public Relations, Advertising, and Applied Communication at University of Louisiana at Lafayette

LA · Bachelor's Degree · CIP 09.09

Data: 2026 release

Executive Summary

Graduates with a Public Relations, Advertising, and Applied Communication degree from University of Louisiana at Lafayette earn a median salary of $51,083 within five years of graduation. Adjusted for the cost of living in LA, this represents a national purchasing power equivalent of $55,345. The degree typically pays for itself in 12 years.

Quick Insights

Slow Burn / High Debt Risk

How this degree looks at a glance

A fast read on salary range, break-even speed, living-cost impact, and where bachelor's graduates from this school usually land.

Salary Ranges

Starting Range

$38,279

Typical Career

$51,083

Top Performers

$65,477

Estimated break-even: 12 years.

Debt-to-Income Check

$341

Estimated comfortable monthly loan payment

Typical monthly pay is approximately $4,257. Most students can comfortably afford about a $341 monthly loan payment with this degree.

Comparison Bench

This degree earns 1.3x more than the average US high school graduate and 0.7x more than the average college graduate.

Purchasing Power Context

A dollar in Louisiana buys what costs $0.92 nationally.

Industry Breadcrumbs

Top industries for bachelor's graduates from this school: Health Care & Social Assistance, Educational Services, Professional, Scientific & Technical Services.

Where Bachelor's Graduates from This School Work

Health Care & Social Assistance 22.9%
Educational Services 17.7%
Professional, Scientific & Technical Services 11.3%

Institution-wide industry mix for bachelor's graduates, 5 years after graduation. This is not major-specific. Source: Census PSEO Flows.

5-Year Median Salary — National Purchasing Power Equivalent

$55,345

Nominal: $51,083 in Louisiana (COL 92.3% of national avg) · 8.3% higher purchasing power

10-Year Earnings Curve

Break-Even Timeline

How long until cumulative earnings advantage exceeds total college investment (tuition + opportunity cost vs. entering workforce directly after high school).

12 years to break even
Graduation 15 years

Total Investment

$155,168

4yr tuition + 4yr opportunity cost

HS Graduate Baseline

$38,792/yr

BLS 2023 median, HS diploma

View Raw Data: Median Earnings by Year
Timeframe 25th Pct. Median (50th) 75th Pct.
1 Year After Graduation $24,723 $33,528 $42,533
5 Years After Graduation $38,279 $51,083 $65,477
10 Years After Graduation $48,106 $61,476 $91,084

Source: US Census Bureau Post-Secondary Employment Outcomes (PSEO), 2025 release. Earnings shown for Bachelor's degree graduates (all cohorts combined).

How We Calculate Purchasing Power

The median salary of $51,083 is reported by the US Census Bureau's Post-Secondary Employment Outcomes (PSEO) dataset for graduates working in LA, which has a cost-of-living index of 92.3% of the national average.

Formula: Adjusted Salary = Nominal × (1.0 ÷ COL Index)
= $51,083 × (1.0 ÷ 0.9230) = $55,345 National Average equivalent.

COL index source: BLS Regional Consumer Price Index & MIT Living Wage Project, 2023. Full methodology →

Career Verdict

Graduates from the Public Relations, Advertising, and Applied Communication program at the University of Louisiana at Lafayette experience a steady increase in earnings over time. One year after graduation, the median earnings stand at $33,528, which rises to $51,083 after five years and reaches $61,476 after ten years. When adjusted for purchasing power, the five-year salary equivalent nationally is approximately $55,344.53, indicating that graduates maintain a competitive earning potential relative to the national average despite the lower cost of living in Louisiana.

The program's graduates predominantly enter industries such as Health Care & Social Assistance (22.9%), Educational Services (17.7%), and Professional, Scientific & Technical Services (11.3%). The estimated break-even point for graduates compared to those with only a high school diploma is approximately 12 years, suggesting a reasonable return on investment over time. Overall, while the initial earnings may be modest, the long-term financial benefits and diverse career opportunities present a compelling case for pursuing this degree.

AI-assisted editorial analysis based on Census PSEO data. Fact-checked against source data.

Compare with Another School

See how the Public Relations, Advertising, and Applied Communication degree at University of Louisiana at Lafayette stacks up against another institution side-by-side.

Data sources: US Census Bureau Post-Secondary Employment Outcomes (PSEO). Cost-of-living index: BLS Regional CPI & MIT Living Wage Project. Cost of attendance: IPEDS. For informational use only; data may be suppressed for small cohort sizes.

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